My name is [Tori] Taiyo Johnson and I am an inquisitive, hungry, and tenacious marketing consultant and web developer. More and more I am moving toward Business Process Engineering and re-engineering small businesses.
I graduated from Jochi University (Tokyo, Japan) with a bachelors degree in (and a love for) international business. But my real business education and “personal MBA” has been forged working with entrepreneurs in the fiery world of small business and supplemented by $1.50 in late fees at the public library.
Often Underestimated | Usually Underappreciated | Always Nerdy
Eagle Land Grace, LLC is a limited liability company I founded in 2005 whilst still in University.
TenaciousFrog.com is the marketing and brand consulting arm of Eagle Land Grace, LLC.
BackSaaS.com is an arm of Eagle Land Grace, LLC that trains small businesses to use Software As A Service to run their operations.
LocationFreeIncome.com is my website about “freeing self and income from place and work”
下手な日本語で My blog in Japanese about anything/everything, but mostly news and business.
My earliest foray into web development and marketing was motivated by a desire to share with the world the amazing experiences I and other foreign students have had in Japan.
[2002 - 2003] TheGaijinBook.com <– now defunct
[2003 - 2006] JapanExchange (jpnx.com) <– defunct
[2005 - present] Nipponster.com -
“The Japan-enthusiast’s Search Engine.” This website has gone through several reincarnations.
Originally started as a social networking website ( running on Phpizabi CMS) for university students in Japan, it gained some membership traction at my university but ultimately I decided to take it in another direction.
As a Japan-specific search engine it was powered first by Swicki.com technology before the switch to the Google Custom Search which now powers it.
The site also features a multi-purpose Japanese Language Toolbar
Nipponster spawned many Japan-related web projects, helped bring together a japan-related web community, and has been one of my favourite web initiatives to date. Most of this effort was organised through Nipponster’s blog DailyJ (see below)
[2007 - present] DailyJ
On DailyJ I conducted interviews with the people behind various Japan-related websites. All in all, I conducted over 22 Japan-related interviews. DailyJ helped others receive publicity and launch their web projects. It also promoted the idea of a J-web community, an idea picked up by other websites (like JapanSoc.com) and brought to fruition.
At the end of 2008 I took a month to analyse myself and the meaning of my life. The inspiration and assistance for this task came from the book First Things First by Stephen Covey.
The following is a somewhat abridged version of my personal mission statement. Some of my mission statement is personal and I have chosen not to share it with the world. No doubt that is understandable. But this version hopefully gives you an idea of my mission and an example for your own personal mission statement.
Personal Mission Statement
My mission is…
through continual development of qualities of character to:
1) … Seek to understand the purpose for my life.
2) … Be fulfilled whatever comes my way (contentment). To be confident. (internal. not based on external circumstances)
3)… [personal]
4)… Create a mobile lifestyle; very few possessions. Continual language learning.
5) Live with excitement, joy, love and deep/helpful relationships with other people (like family and friends)
And, (through knowledge, continual learning, industry, frugality, focus, discipline, and systematisation) conduct business and live my life in a way that facilitates the above life purpose to the greatest extent possible.
It’s time to build a brand and release my creative energy.